This is my publication for the design for print brief. The Publication is a collection/documentation of neon typography and signage in Leeds city centre. The publication aims to document the oversaturation of neon typography and signage seen by the public on a daily basis and portray it in a positive way as a contrast to the publications contents.
The publication uses a perfect bind and uses a 120GSM satin white stock with a Matt Proofing 160gsm Stock used as a cover. The 23 page publication focuses heavily on negative space within its layout design to draw the reader’s attention to the imagery. The negative space also contrasts the dark yet colourful imagery to draw the reader in further and to minimise any distraction from the imagery. By doing this the reader is able to analyse each image in detail and deeply study the various textures, colours and ambiances each image depicts.
The publication aims to documents the theme of oversaturation as well as other mores subtle themes within the book such as emotion, mainly in the ideas behind the choices of shot rather than how the images are to be perceived by the viewer
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