Gran Vision Design

One of the first projects I came across was a project for Gran Vision Design by Panel Studio. The firm specialises in luxury homes and resorts and its clear to see with their identity. The project gives the company a consistent brand throughout. The type based logo is stylish, sleek and great on the eye. The brand is minimal throughout and never feels like too much or too in your face. The branding continues with a heavy use of negative space and a simple black and white colour scheme which communicates simplicity and luxury. The portfolio imagery is bold bright and colourful and instantly jumps at you. The identity does a really good job of not feeling intrusive or overpowering, its subtle and presents the portfolio well.